What is Link Reclamation?

What brand mentioning processes and broken links are there? Unlinked mentions of your brand, broken links, turned into backlinks to your domain. This occurs often after rebranding, URL shifts, or when nameless parties reference your business without linking. Active link repair and additional outreach restore lost traffic and SEO value.

Outreach for a hyperlink to mention pay-per-click, repairing links post domain transfer, and fixing backlinked hyperlinks for prior press coverage are all link reclamation methods.

Related terms: Backlink recovery, outreach, brand mentions, broken link building.