What is Final URL?
The Final URL is the web address you want to send people to after clicking your digital ad. It must share the same root domain as your Display URL but can lead to a specific page, such as a landing, product, or signup page. This guarantees proper tracking while ensuring a smooth user journey.
As for Final URLs, these are “https://digigyan.com/course/digital-marketing-101” for course advertisements, and “https://digigyan.com/free-trial” for some special trial offers.
Related terms: Display URL, Landing Page, Root Domain, UTM Parameters