Digital marketing is no longer just a skill, it’s an industry rewiring how businesses grow and how careers take shape. For students stepping out of school and wondering what comes next, a BBA in Digital Marketing brings a chance to build both foundational business knowledge and in-demand digital expertise in one go. It isn’t about […]
Digital marketing is one of the rare fields where flexibility and ambition can thrive together. For women looking to start fresh, restart after a break, or build something of their own, it offers more than a job. From running a home to developing a side hustle, the skills you develop here don’t just lead to […]
AI isn’t a distant future in digital marketing. It’s already in the tools students use and the metrics businesses chase. From auto-generated headlines to predictive analytics, AI now has the potential to influence the decisions long before a marketer steps in. But knowing how AI works isn’t enough. You need to know where it fits […]
Putting the customer at the core of your product development ensures relevance and resonance.
